Our purpose

“People helping people”

Our purpose, our reason for coming into work each day, is that we are People Helping People. 

This is the very essence of what it means to work at BDO – because people matter to us. And that means our own people, our clients and our communities.

Our motivation is to help people get to where they want to be – whether they are our colleagues, our clients or people in the communities in which we do business.

BDO’s clearly stated purpose - our WHY – is what makes us unique. It explains why BDO exists and is our fundamental reason for being, what defines us. 

As BDO continues to grow our WHY shapes how we work with our clients, support our colleagues and help our communities succeed. It helps us make better decisions for ourselves and for all our stake­holders, individually and as a global organisation.

 

Purpose-driven organisations do better. They are more ambitious, they attract and retain the right talent, they inspire innovation and can make faster decisions. Crucially, they are more trusted. Why? Because they know exactly why they do what they do, and who they are doing it for.

 

Our WHY stories

Our WHY stories are examples of how BDO does business – whether for clients, supporting communities, or helping our own people succeed. Our firms all over the world demonstrate living our commitment to People helping people almost daily.

 

Our people

At BDO, we invest in and support our people to help them grow professionally and personally – and thus play a key role in helping our employees achieve their dreams.  We provide a flexible working environment, support and mentorship from colleagues and managers, and the opportunity for everyone to develop their talents, maximise their potential, ignite their passion and achieve their goals. 

Our structure encourages collaboration and colleagues from different firms in the organisation often come together across borders, whether on client assignments, or internal initiatives to deliver work that supports BDO’s growth strategy.

 

Our communities

For many years, BDO has been proud to play a supporting role in the communities in which our firms operate. Our people are engaged to become involved in local programmes that make a difference in the lives of others, but which also enable us to connect with one another.

Coupled with our commitment to achieve net zero carbon emissions before 2050, BDO firms are active across a range of social, environmental and governance issues. For a quick view of what we have been engaged in currently, read our WHY stories.

 

Our clients

BDO’s heritage is built on a foundation of strong relationships. These are especially important when it comes to our clients, for who we work hard every day to help them achieve their dreams.

It has been through developing relationships with some 900,000 clients, that we can proudly say that we understand their needs and are able to provide valuable insights and solutions to the many challenges and opportunities faced by clients.

As a global organisation, we service our clients wherever in the world, taking the best subject matter experts from across our firms to work together and find the right solution for each client.

 

Diversity, equity and inclusion

It is important to us that our people feel proud and happy to work at BDO; and that for prospective hires, people aspire to work for us.

Creating a diverse, inclusive and equitable workplace has always been essential to us and we celebrate the different perspectives that all our people bring to their work. Staff are encouraged to be themselves, knowing that the supportive and collaborative culture will be behind them all the way.

It is through this diversity of people that we create diversity of thought and solutions for our clients, helping them on their own journey to achieve their dreams.